Step 1 of 7

Let's start with the basics.

Tell us about you, your organisation, and how you'd like your tool branded.

Your full name

Your job title(optional)

Company or organisation name(optional)

Your email address(we'll send your tool link here)

Approximate team size(optional)

Industry or sector(optional)

Branding

Brand colour(used for buttons and accents)

Click the swatch to pick, or type a hex code.

Your logo(optional)

⇧

Click to upload your logo

PNG or SVG · transparent background preferred

Can't upload now? Email it to [email protected] after submitting.

Tool name(what your team sees)

Defaults to Ask Your Manager if left blank.

Tagline(optional)

Preferred URL(optional)

Your tool will be at something like ask-sarah.netlify.app

Which plan?(optional)

Step 2 of 7

How do you lead?

Be honest, not aspirational. Write how you actually are, not how you would like to be seen.

Your leadership philosophy

How would your team describe your decision-making style?

Your natural tone

Direct and blunt

Warm but firm

Questioning and curious

Data-driven

High energy

Calm and measured

Visionary and ambitious

Empathetic first

Current top priorities(2-3)

Your initials(shown as avatar if no photo)

Short bio for your team(optional)

Step 3 of 7

Your non-negotiables.

The most important section. The more specific you are, the more useful the tool will be.

Your absolute non-negotiables

What you always say yes to

What you always say no to

Your risk tolerance

Very risk-averse

Cautious but open

Balanced case by case

Comfortable with risk

High risk tolerance

Step 4 of 7

Which topics matter in your world?

Select the areas relevant to your organisation. Click a topic to expand it and add your context. Only choose the ones that genuinely apply to you.

Step 5 of 7

Escalation and custom scenarios.

Set your escalation rules and add situations specific to your business.

Situations that must always come to you directly

Think about situations where getting it wrong would have serious consequences.

Situations the team should handle without escalating(optional)

What does your team often get wrong about how you think?(optional)

Additional context

What do you want the tool to do? (brief description)

This helps us configure the tool correctly and write scenarios that are genuinely useful for your team.

Useful links (intranet pages, policy documents, brand guidelines — optional)

These help us understand your organisation's context. We will not share or publish these links.

Upload documents, policies or supporting files (optional)

⇧

Click to upload files

PDFs, Word docs, policies, guidelines · multiple files supported

These will be stored securely in a private Google Drive folder created for your submission. Max 10MB per file.

Optional notes or extra context (optional)

Custom scenarios

Add up to 5 situations that come up regularly in your business and you want pre-answered.

Scenario 1(optional)

Scenario 2(optional)

Scenario 3(optional)

Scenario 4(optional)

Scenario 5(optional)

Step 6 of 7

Now let AI enrich your profile.

We have generated a prompt from your answers. Copy it, paste it into ChatGPT or Claude, and paste the response back below. This step is optional but makes your tool significantly more accurate.

Your generated prompt

Your prompt will appear here.

Paste the AI response here

Open ChatGPT or Claude, paste the prompt above, and paste the full response back here.

Skipping this is fine. We will build from your form answers alone.

Step 7 of 7

Review and submit.

Check everything looks right. We will start building your tool and send your link by email.

Your data is used only to build your tool. It is not shared with third parties, not used to train AI models, and deleted on request.

Submitting your profile... please wait.

Let's start with the basics.

How do you lead?

Your non-negotiables.

Which topics matter in your world?

Escalation and custom scenarios.

Now let AI enrich your profile.

Review and submit.

You're all set.